by Josh Walton | Apr 25, 2023 | Small Business Marketing
I was curious. So I asked it. I asked ChatGPT “What are five problems you might have with a website made for a small business where the website is now 5 years old” Here’s what it replied… 1. Outdated design: A website that is 5 years old may...
by Josh Walton | Apr 4, 2023 | Uncategorized
Over the last few years, business needs have rapidly changed to keep up with new and heightened consumer expectations. We’ve enjoyed helping a record number of business owners invest in building their online presence with a Relationship website. And our team has...
by Josh Walton | Apr 8, 2020 | Small Business
The principles in this book have really guided me and challenged me in every area of my life. They’re especially been influential in my business life and in the way I approach things as a business leader, and that’s why I wanted to share the principles...
by Josh Walton | Apr 8, 2020 | Small Business
I read this book in the mountains while on vacation in West Virginia. As soon as I read it, I could not wait to get back to where I had a cellphone signal and a data connection, so I could start making some of the changes in this book. I read this book three or four...
by Josh Walton | Nov 11, 2019 | Small Business Marketing, Web Design, Website Support
If you’re asking yourself this question, most likely you’ve been staring at our Website Packages & Pricing page, scrolling up and down, trying to wrap your mind around the differences, fretting over what’s right for your business and your...
by Josh Walton | Oct 8, 2019 | Small Business Marketing
I don’t know how many emails you get from big corporations every day, but I get tons of them. But it seems like most small local businesses here in Fredericksburg aren’t sending emails like that. Now to be fair, the things that work for a much bigger business...
by Josh Walton | Aug 19, 2019 | Small Business Marketing
I learned a valuable networking lesson from my business coach last week. This one simple change will turn your referral approach on its head and dramatically increase the success rate of your referrals. It will make everything about giving a great referral easier. And...
by Josh Walton | Jul 15, 2019 | Small Business Marketing, Web Design
Most small business websites are ineffective because they’re designed completely backwards and they fail to profile the customer. While “profiling” can have serious connotations elsewhere, creating a good customer profile is a key step to designing and building a...
by Josh Walton | Apr 24, 2019 | About Us, Small Business Marketing, Web Design
In the previous blog, we discussed how Relationship Websites encourage warm leads to cross into your digital doors, but how do we extend the engagement to offer continuous points of connection? While you are out and about building your business in the greater...
by Josh Walton | Apr 18, 2019 | About Us, Small Business Marketing
Over our seven years of building websites in Fredericksburg, Virginia, we have come to some determinations about how we run things. We’ve learned what differentiates ourselves and many of our clients, from the traditional company. Like the majority of our...
by Josh Walton | Jul 7, 2015 | Fredericksburg Business, Small Business
When you’re in a leadership position, sometimes it’s hard to find a good balance in the workplace. Employer-employee relationships is a tough topic to tackle because it’s such a sensitive one. For my fellow small business owners in Fredericksburg, here are some great...
by Josh Walton | Jun 30, 2015 | Small Business
Once you have figured out exactly what you are looking for in your ideal employee then you can begin working on finishing the rest of the process. Here are four tips on making the rest of the hiring process as efficient as possible. Create a good job post. Now that...
by Josh Walton | May 12, 2015 | Fredericksburg Business, Small Business
Owning and Operating a small business is not for the faint of heart. The daily struggle to meet deadlines and satisfy customers can wear you down. It’s difficult to find the time to work on marketing or pursue potential contracts. And don’t even get me...
by Josh Walton | Apr 14, 2015 | Fredericksburg Business, Small Business
One of the challenges we all sometimes face as business and organizational leaders is maintaining a balance between the important areas of our lives. Family, Friends, Work, & Church/Community. It’s important for our own lives that we find ways to regularly...
by Josh Walton | Mar 3, 2015 | Fredericksburg Business, Small Business, Small Business Marketing
Is your business busy-slammed one month then dead-slow the next? Remember how it feels to be so busy you can’t sleep? Then the worry you feel with too much free time because the work isn’t coming in? If you’re a small business owner in...
by Josh Walton | Dec 23, 2014 | Fredericksburg Business, Small Business
As a small business owner, everything depends on you. If you’ve read my post back in September about setting your priorities, you probably can relate to that chicken-with-my-head-cut-off feeling. It seems sometimes impossible to put the hammer down, and relax....
by Josh Walton | Oct 23, 2014 | Fredericksburg Business, Small Business, Small Business Marketing
Hello fellow small business owner! I have an exercise for you to try this weekend. And it involves watching TV, of all things. The Profit If you haven’t seen the CNBC show The Profit yet, you need to. I highly recommend this show. As a person, it is...
by Josh Walton | Sep 30, 2014 | Fredericksburg Business, Small Business
An Amazing Experience Without question, Startup Weekend was one of the best experiences of my life. I learned so much about myself, business, and the power of a team. And I met some great people… some really great people. I arrived at Germanna for Startup...
by Josh Walton | Sep 4, 2014 | Small Business Marketing
…and you should too! Defining your primary marketing message is the critical first step to marketing for any small business. With limited budgets and even more limited time, we simply can’t afford more than that. And frankly, no one wants to hear all that....
by Josh Walton | Aug 28, 2014 | Web Design
Consistency Is Key Look closely at any successful business and you’ll find a history of consistently providing core products or services. In our business for example, the product is a professional, custom website. At first glance it may seem like each time...