Blog
Opinion, advice, and information about website design and small business in Fredericksburg, VA.
The Bug Box? We’re Moving to Our Permanent Home!
This weekend we're moving to our permanent home! You may recall that for the last four months we've been graciously hosted by our sister ForAnything.com companies at the main office. This weekend we are moving into a building on Courthouse Road near 4-Mile Fork in...
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5 reasons why you should use Google AdWords
Google launched its Self-Service Advertising Program back in October of 2000. Today, we know this as Google AdWords, and as a small business owner here in Fredericksburg it’s definitely something you should think about using to your advantage. If you’re not familiar...
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Win over Google using these 4 Tips
Google is extremely smart when it comes to sniffing out the sites that make their way to the top of the search results. It’s hard to trick Google, and you should never try to as you put yourself at risk for receiving a penalty. Ultimately, Google’s goal is to give the...
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How Does Google Work?
It’s important for all small business owners in Fredericksburg to understand how Google works because it can drastically affect the amount of traffic your website receives. What is Search Engine Optimization (SEO)? What determines your ranking on Google? In the next...
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Leading Your Team
When you’re in a leadership position, sometimes it’s hard to find a good balance in the workplace. Employer-employee relationships is a tough topic to tackle because it’s such a sensitive one. For my fellow small business owners in Fredericksburg, here are some great...
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5 Interview Tips for Small Business Owners
Once you have figured out exactly what you are looking for in your ideal employee then you can begin working on finishing the rest of the process. Here are four tips on making the rest of the hiring process as efficient as possible. Create a good job post. Now that...
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Hiring Great Employees – Preparation
As a small business owner you know that the people on your team greatly impact the success of your company. It is absolutely critical that you choose wisely. Here are some tips (and an example!) on setting yourself up to make an excellent hire. Identify...
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Show Social: A simple way to collect leads
It should come as no surprise that connecting your website to social media can help you capture leads in Fredericksburg or around the world! Using social media on your website will help connect with thousands of customers that are more & more inclined to respond...
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Interactive & Engaging: Step two for gathering website leads
There are several things a good website will do to help you capture leads. Last week we talked about the importance of clarity to lead conversion. Another way your website can help you to capture leads is by being interactive and engaging. This doesn’t mean that you...
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Clarity: The first step to capturing more leads on your website
When someone follows a link to your website, you want them to be sure you capture that lead! You want them to understand what you do, who you are, and what makes you different from your competition. Sometimes this can be accomplished with a tagline, but sometimes...
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Have you gotten distracted?
Owning and Operating a small business is not for the faint of heart. The daily struggle to meet deadlines and satisfy customers can wear you down. It's difficult to find the time to work on marketing or pursue potential contracts. And don't even get me started on...
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Community Give of Fredericksburg Virginia 2015
If you haven't already heard, the Community Give is TODAY until midnight. The Community Give is 24 hours of monetary giving to support local non profits serving our area. We come together as a community in one giant effort to collaborate, encourage, and support local...
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Culpeper Window & Siding
For over 30 years Tom Dunlap and his company have been helping customers in and around Orange Virginia with vinyl replacement windows, vinyl siding, gutters and gutter guards. Tom believes in helping his neighbors keep their homes beautiful with affordable options,...
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Click & Give — Supporting Fredericksburg Non-Profits
Help make history and support the local community by participating in The Community Give cyber-event on May 5th, 2015. This program was started by the Community Foundation to help increase philanthropy and give assistance to local non-profit organizations. For 24...
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What are (c)(3) Saturdays?
On the third Saturday of each month, we open up our shop and offer our time and talent to help the non-profit organizations of Fredericksburg with their websites for FREE! We call these Saturdays "(c)(3) Saturdays." Last weekend marked 6 months that we have been...
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Christian Warrior Adventure Camp
If you've spent any time with Dustin Chappell you know that he is a man with a passion for leading our youth to faith through outdoor survival skills. His belief is contagious! He came to us looking for a website for his new non-profit called Christian Warrior...
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The Bonus of Business
One of the challenges we all sometimes face as business and organizational leaders is maintaining a balance between the important areas of our lives. Family, Friends, Work, & Church/Community. It's important for our own lives that we find ways to regularly connect...
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Energized Intentions
Faye of Energized Intentions is a great women with big goals. She, along with of Julie and Claudette, is trying to help women and men in Fredericksburg live healthier through slight, gradual meal and exercise adjustments. They’ve created an affordable way for people...
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Breaking Down Social Media
Now that you've created your monthly calendar and strategy, working with already established daily themes will help you better bucket the content you want to create/share. You’ll also want to get more accustomed to following social media best practices. Use a theme...
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Creating a Social Media Strategy
Now that you’ve identified your demographic, social media platforms and content sources it is time to start putting together a plan. Having a plan will allow you to be current without having to be tied to social media every day. Identify a Monthly Theme The first...
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Fairway Custom Homes
Owners of Fairway Custom Homes, Bill and Kellie, can build just about anything for today's discerning custom home buyer. Their homes range in design from traditional to contemporary with custom elements that make each home personal to the couple who commissioned it....
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Getting Started with Social Media
As a small business owner there are things you absolutely need to do. Working social media is one of those things. As you begin or begin again, here are 4 tips to help you get started! Identify your target market and their interests When determining which social...
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Truth Baptist Church
In 2009, the Truth Baptist Church website was designed by members of our team. Since changing to the Websites For Anything name, our relationship with Pastor Hastings and Youth Director Aaron Kuschel has grown stronger. We were ecstatic when they came to us for a...
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Why bother with social media?
Keeping up with Facebook and social media can be such a struggle. We've heard many clients say "Seriously - who has time for that?" Ironically, many of our clients also get most of their business by word-of-mouth referrals. It's our pleasure to show them how,...
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Follow for the Future
How much of your time is spent chasing new leads around Fredericksburg? How much better would it be if more and more customers were returning to your small business more and more often - thrilled with your services, and happy to pay again for your products! If you're...
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How to Avoid Having a Slow Month
Is your business busy-slammed one month then dead-slow the next? Remember how it feels to be so busy you can't sleep? Then the worry you feel with too much free time because the work isn't coming in? If you're a small business owner in Fredericksburg, you've...
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More Sales in Less Time – Automate Marketing & Sales
A business without sales is an expensive hobby. But pursuing sales is a never-ending & exhausting undertaking. As small business owners, it’s important that we find ways to be more efficient in our marketing and sales efforts. Some business owners are hesitant to...
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Eliminate Busy Work – Automate repetitive processes
Do you have visions of endless paper stacks dancing in your head? As a small business owner, sometimes it may seem that your business can run away like a train without a conductor. Many times, it can be easy to get overwhelmed with everything that goes into running a...
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How much does Search Engine Optimization cost?
Many times it can be hard to get a straight answer for "what is the price of search engine optimization?" This is not necessarily a bad thing! It's important that you clarify what benefit your particular business is seeking and what it will take to achieve that....
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The dangers of Search Engine Optimization
Are you trying to get your website to show up on the top of Google? Many small business owners in Fredericksburg are looking for an expert to help them be found easier online. By now you've learned a little about how it works and what it's worth to you. But pay close...
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KI Concept®
Silvia, founder of KI Concept®, came to us looking for an ecommerce website. The product she sells is one-of-a-kind and other website designers she interviewed just didn’t understand what it meant to “give spirit.” Giving the KI in a Box® is like sharing a part...
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Is SEO right for my business?
As a small business owner in Fredericksburg, I find myself facing questions like this constantly. Deciding where to invest my time and marketing dollars is probably the scariest decision I have to make. Just in the past week I've had several conversations with friends...
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Evan’s Heating and Air
The website for Evan's Heating and Air was a blast to create. We designed a modern site with a retro feel. The logo and vehicle wraps designed and installed by our sister company Signs for Anything in Fredericksburg, Virginia which set the tone for that retro and...
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What is Search Engine Optimization?
Search Engine Optimization (SEO) is the art & science of building and promoting a website with the goal of achieving a high ranking on search engine results pages. It is a critical part of online marketing for any business or organization which seeks long-term...
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Get found on Google in Fredericksburg Virginia
There a lot of ways that a website can benefit your business in Fredericksburg, Virginia. If one of your goals is to be found on Google then you need to make sure that you consider this as you plan and build your website. Here are the 5 most important things to...
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Summit Electrical
I loved creating the Summit Electrical site. The owner, Gene Klotz, is a powerhouse, personal friend and inspiration. He has been serving the Fredericksburg area for several decades. Gene knew he wanted to showcase the vast talent of his staff which I was able to do...
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