BOSS | Small Business Owner Success Series in Fredericksburg Virginia

BOSS: Business Owner Success Series

Provide Fredericksburg area small business owners with practicable, actionable advice.

Small Business Owner Success Series in Fredericksburg Virginia

The Business Owner Success Series (BOSS) is designed specifically to provide Fredericksburg area small business owners with practical, actionable advice. We bring in experts to share guidelines, tips, and answer specific questions to help us improve our businesses. Meetings are held on the 1st and 3rd Tuesday at noon at our office.

Small Business – Each topic will be designed specifically for micro businesses and the unique challenges we face.
Practical – Each presentation will be clearly “real world” and not magical fantasy land.
Actionable – Each presentation will include or guide you to develop your own “to do” action items before you leave.
Expert – Each speaker will be an expert in their field with real-world experience to back it up.
Applicable – Each presentation will include 10+ minutes for Q&A so you can get clarification or ask the expert for insight directly into your personal business challenges.

Meeting Details

Day: On the 1st and 3rd Tuesday of each month.
Location: Held at Websites For Anything. 10822 Courthouse Road Fredericksburg, VA 22408
Time: Lunch is served at 11:45. Presentation begins at 12 noon and ends at 1pm.
Cost: FREE! Lunch is included also.

No Selling

No Selling – Speakers are not pitching, they are here to educate.
Please Network – We encourage you to meet one another and share what you do!

$ FREE

RSVP

If you’re planning to attend an upcoming seminar please let us know here. While you’re welcome to join us unannounced, having a head count helps us be better prepared (and make sure everyone gets fed!)

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Upcoming Topics

EIDL and PPP Loans

July 21st, 2020
11:45am – 1pm
(Facebook Live Event)

Learn…

The EIDL versus the PPP
What counts towards loan forgiveness
Tax implications of forgiveness & “the grant”

PPP vs EIDL – How do the Loans Compare? These are two separate programs and the benefits of each depend on your business and situation. We will discuss the specific options available to small businesses, how to deal with the latest changes in loan forgiveness rules, tax and accounting implications, and help you determine what to do in case you have received both PPP and EIDL.

Speaker: Shelley Kasten

Shelley Kasten, Owner & CEO of Not Just Numbers, is a Full-Charge Bookkeeper and has been in the accounting industry since 2005. She has been an Enrolled Agent with the IRS since 2016. A QuickBooks™ ProAdvisor since 2009, she loves it when her customers are able to take back to their own businesses everything they learned and incorporate the info effectively.

Her greatest joy, however, is her family and leaving them with a heritage they can be proud of. Her hobbies include what her family has coined “Epic Kasten Adventures” and reading fiction books.

Got a topic on which you’d love to hear from an expert? Call 540-376-7008 or email info@websitesforanything.com

Understanding Customer Value Journey

August 4th, 2020
11:45am – 1pm
(Facebook Live Event)

Learn…

How to transform target audience from strangers to raving fans
How to Improve Customer Experience
Discover Where Your Audience Is Dropping Off and How to Re-Engage

People aren’t born aware of Apple, Starbucks, or Disney, so how do they do it? Getting noticed by potential customers who aren’t aware of you is no easy task.
The Customer Value Journey allows you to stand out among the crowd as it gives you a step-by-step process for attracting, converting, and keeping your best customers. As a business owner, your goal is to help customers move along this journey faster. That’s why you can’t use just one tactic or an ongoing series of unfocused marketing campaigns. You need a plan that addresses every stage of the Journey. And you need to think in terms of optimizing that journey.

Speaker: Greyson Schwing

Greyson Schwing is the Chief Technology Officer and Operations Manager for More Prospects Now. He is primarily responsible for all the technical aspects. He attended Old Dominion University in Virginia and studied Computer Science. Greyson lives in the New Haven, CT area, expanding MPN’s presence.

Living with his wife of 21 years, his 2 teenage children, and their two dogs and two cats, Greyson enjoys watching international futbol, reading fantasy books, and playing video games.

Got a topic on which you’d love to hear from an expert? Call 540-376-7008 or email info@websitesforanything.com

Communications Breakdown

September 1st, 2020
11:45am – 1pm
(Facebook Live Event)

Learn…

How to plan your messaging to your customers and prospects
How to budget for your communications plan
How to execute a monthly plan in just a few hours

In the age of the Web and social media, every business has pressures to communicate to its existing and prospective customers. But it’s hard to know how to budget your money—and perhaps more importantly, your time—to get your message out.

Chris Muldrow has been in the publishing world for more than 25 years, and he can help with strategies and guidelines to “feed the beast” that is your business’s communication and advertising plan. He’ll explain how to create a communication plan, assemble the individual pieces, develop a budget, and push it out to the right channels.

Speaker: Chris Muldrow

Chris Muldrow is a pioneer in local Internet media. He started designing Web sites in the mid-1990s and was the founding editor of Fredericksburg.com. Chris has built technology and guided content and revenue strategy for online newspapers across the country and spoken at both regional & national economic development and news industry conferences.

Chris serves as a community leader in roles with several local nonprofits. As a trained journalist and editor, Chris works with organizations to build traffic through great content online. His company, Rambletype Digital, works directly with local businesses to manage digital ad campaigns and social media marketing.

Got a topic on which you’d love to hear from an expert? Call 540-376-7008 or email info@websitesforanything.com